CPM–Asia
Certified Professional Marketer (Asia)
By Asia Marketing Federation
Visit website for CPM–Asia (opens in a new tab)
Tech + Consultancy
Nestor “Sir Next” Layderos
Strategy for a world that keeps changing.
I help leaders and organizations turn technology, marketing, and innovation into practical growth.
THE PERSON BEHIND THE BRAND
Sir Next is Nestor “Sir Next” Layderos—a Filipino marketing leader, technology advocate, consultant, and speaker with over 15 years of experience in sales and marketing.
Based in Bulacan, Philippines, he connects traditional marketing with digital strategy, helping decision-makers understand what matters, act with clarity, and create value that lasts.
With experience across broadcast media, corporate communication, events, education, and ecotourism, he brings a cross-industry perspective grounded in faith, service, and responsible leadership.
Certified Professional Marketer (Asia)
By Asia Marketing Federation
Visit website for CPM–Asia (opens in a new tab)
Certified Digital Marketing Professional 9.0
By Digital Marketing Institute
Visit website for CDMP (opens in a new tab)
Certified Digital Transformation Professional
By Casugol Inc.
Visit website for CDTP (opens in a new tab)EXPERIENCE & MENTORSHIP
His earlier work as Sales & Marketing Head at Zoe Broadcasting Network included Light TV and A2Z. He also served as the Philippine Marketing Association’s Director for Public Relations & Corporate Communications in 2022–2023.
His background includes MSME mentoring through Go Negosyo and helping establish the Philippine Advocates for Consultants & Trainers (PACT), supporting speakers, trainers, and consultants.
He uses the GROW coaching approach—Goal, Reality, Options, and Way forward—to help people clarify their goals and take practical next steps.
EDUCATION & CONTINUOUS PROFESSIONAL DEVELOPMENT
From an education degree to marketing, entrepreneurship, and graduate studies—explore the institutions and experiences that continue to shape Sir Next’s practice.

Formal education
Bachelor of Secondary Education, major in Mathematics · 2008
Explore learning milestones →
Professional development
Four programs in marketing, communication, and management · 2017–2022
Explore learning milestones →
Executive education & graduate studies
Advanced Digital Marketing · 2023 | Master in Innovation & Business · Ongoing
Explore learning milestones →
Entrepreneurship learning
Entrepreneurship: 4 Gates to Prosperity · Autopsy of Business Success & Failure
Explore learning milestones →
Conferences & summits
Marketing and sales learning through industry conferences · 2018–2025
Explore learning milestones →
Professional development
How To Be An Effective Consultant? · Completed
Explore learning milestones →
Professional development
Understanding the Skills Required for Career Advancement · September 2026
Explore learning milestones →Learning record as of September 2026 · More milestones to be added.
AWARDS & RECOGNITION
Grateful for recognition from the Philippine Finest Business Awards, Icons of Change and the Philippine Marketing Association. Explore the stories, reflections and photos behind each milestone.
Most Outstanding Marketing Professional in Broadcast Media Industry4th Philippine Finest Business Awards & Outstanding Achievers · September 30, 2026 · The Hexagon Events Place, Quezon City
Read my reflection & view awards-night photos →Icons of Change Metro Manila 2025 · April 27, 2025 · Southville, Las Piñas City
Read the recognition story & view photos →
Trusted Digital Marketing Professional in the PhilippinesPhilippine Finest Business Awards · The Hexagon Events Place, Quezon City
Read my acceptance message & view photos →
Presidential Award · PR & Communications LeadershipPhilippine Marketing Association · Haligi Awards 2024 · January 31, 2024
Read the recognition story →
Presidential Award · Communications LeadershipPhilippine Marketing Association · January 26, 2023
Read the recognition story →
Outstanding Member of the YearPhilippine Marketing Association · Presented February 16, 2022
Read the recognition story →HOW I CAN HELP

Sharper positioning, stronger communication, and practical plans that connect brand purpose with market opportunity. Services draw on market trends, audience insights, content marketing, and social media strategy.
Human-centered guidance for leaders and teams adopting AI, improving workflows, and navigating digital change responsibly.
Clear, engaging talks and workshops on AI, innovation, marketing, leadership, and the future of work. Sessions connect theory with practical skills for professionals, entrepreneurs, educators, and students.
Read More hereStrategic collaboration for campaigns, social-impact initiatives, events, tourism, and growth-focused projects.
Practical learning on audience understanding, podcast storytelling, broadcast messaging, and social media campaigns. Build the skills to communicate across traditional and digital platforms.
Guidance for churches and Christian organizations on creating clear, responsible messages across broadcast, digital, and hybrid media, with attention to audience needs and ethical communication.
THOUGHT LEADERSHIP
Practical perspectives for Filipino leaders, entrepreneurs, professionals, educators, and emerging decision-makers.

Real updates. Real opportunities.
Five useful ideas at a time.
Stories worth thinking about.
Thoughts!

A reflection on trust, character, truth, and choosing to overcome evil with good.
Read the reflectionNextEVENTS
Events I’m involved in and opportunities worth sharing.
Lanterns, performances and fireworks: plan your holiday outing and choose your festival pass.
Explore LUMINA and get ticketsThe 2026 Philippine Finest Business Awards recognition marks a milestone in broadcast marketing and a new chapter in consultancy.
Read the press releaseJoin the 55th National Marketing Conference at Hilton Manila. Sir Next participates as a moderator.
Explore the conference →A time to refocus your calling and strengthen your leadership in Quezon City.
View the seminar & partnership details →A new chapter for Philippine marketing leadership. Sir Next contributed the article, creatives, and communications before and after the event.
Read the story & view the gallery →FROM THE BLOG
A personal reflection on the transition from consultant to CEO: why leadership alignment, clear authority, documented decisions, and shared accountability matter.
The central lesson: build people and systems so the organization can thrive beyond one person’s constant intervention.
Read the leadership reflectionA reflection on faith, media, and the call to serve across cultures, inspired by Matthew 28:19.
Drawing on his Christian media work at the time and involvement with CBMC and Haggai, Sir Next explores how marketing and communication can share messages of hope and purpose.
Read the faith and travel reflectionCURRENT LEADERSHIP & SERVICE

Co-Founder
Promotes responsible ecotourism through conservation, cultural preservation, community empowerment, and education. TIESPHI connects tourism professionals, advocates, and communities to support sustainable destinations.
Visit organization
Trustee
Advances marketing education and professional development in the Philippines, including review and assessment activities for the Certified Professional Marketer (CPM) program.
Visit organization
Marketing Director, PR & Communications
A Christian nonprofit organization that develops servant leaders and supports communities through leadership training, education, and outreach. Its mission is expressed in “Inspiring Leaders. Uplifting Lives.”
Visit organization
Director for Digital Media
Role subject to final confirmation · Partnership pending finalization
Connects and empowers women leaders through mentorship, leadership development, and collaboration across business, humanitarian work, and public service.
Visit organizationFaith, service & advocacies
Soli Deo Gloria.
To God alone be the glory.
For Sir Next, faith is woven into leadership, business, and professional life. As a born-again Christian, he seeks to approach every sphere of influence with integrity, service, compassion, excellence, and responsible stewardship.
Ephesians 2:10 reminds him that we are God’s workmanship, created in Christ Jesus for good works. Whether in the marketplace, church, academe, community, media, or business, he believes influence carries both an opportunity and a responsibility to serve.
His Christian faith remains foundational to who he is, alongside respect for people of different religions, traditions, and convictions. He believes people can respectfully agree to disagree while treating one another with dignity and kindness.
Above all, his personal confession remains simple: Jesus Christ is his Lord and Savior. By God’s grace and mercy, he desires to continue following Christ, growing in faith, and living it out faithfully until the end.

Volunteer Mentor · Since 2022
Practical mentorship for Filipino entrepreneurs and aspiring business owners.
Read about my involvement →
Global · Philippines · Metro Manila
Discover my involvement in the global organization, the national association, and our local chapter.
Explore three areas of involvement →
Marketplace Ministry · Since 2018 · Former Vice Chairman, 2025
Connecting business and professional leaders to Christ through marketplace ministry.
Read about my involvement →
Member · Since 2009
A local church community for worship, prayer, discipleship, fellowship, and service.
Read about my involvement →
Founder · Since 2015
A simple, relational fellowship encouraging friends to persevere as disciples of Jesus.
Read about my involvement →Faith in every sphere of influence
Sir Next believes faith should be lived beyond labels and affiliations. It should become visible in character, decisions, relationships, leadership, service, and the way a person treats others.
He respects people of other faiths and those who hold different beliefs. There will always be matters on which people agree and disagree, but differences need not prevent friendship, collaboration, dialogue, or mutual respect.
At the same time, he remains clear about his own conviction:
Jesus Christ is my Lord and Savior. By His grace and mercy, I desire to walk with Him until the end. May He find me continually growing and working out my faith in every sphere of influence entrusted to me—family, church, marketplace, academe, community, and the business world.



CONSULTING · SPEAKING · PARTNERSHIPS
For strategic consulting, speaking engagements, collaborative projects, and partnership opportunities.
next.layderos@icloud.com SMS, Viber & WhatsApp: +63 960 309 4110 Bulacan, Central Luzon, PhilippinesReact anonymously. No sign-in needed.
Loading reactions…
Share on Facebook